Brent Boyd: The NFL’s New Math
5 November 2010
I was reading a Wall Street Journal article that circulated a couple of weeks ago and really had to take some time to digest it all.
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Posted by Brent Boyd |
Categories: Brent Boyd, Concussions, humor, NFL, Roger Goodell | Tagged: Bert Bell/Pete Rozelle NFL Players Retirement Plan, brain injuries, Brent Boyd, Concussions, Dave Pear, Do No Evil, football, NFL, NFLPA, QualComm Stadium, RobertinSeattle, Ryan Leaf, San Diego Chargers, Wall Street Journal | 
The Supreme Court is hearing a major business case this week that debates the extent of its so-called “limited” antitrust exemption. The case is American Needle vs. NFL and if you’re like most of us, it’s hard to understand the details and importance of what ruling might come out of this case. A small clothing manufacturer – American Needle – was kicked to the curb when they lost their license to manufacture caps and jackets with NFL team logos. Reebok – a subsidiary of global athletic wear manufacturer Adidas – currently has the world rights to manufacture any and all licensed NFL wear and oversees a $3.2 billion+ market (2007) from selling NFL gear exclusively.